If you want to grow your Instagram followers, try these tried-and-true tactics. They’ll
give you real, organic followers who will be genuinely interested in your brand or
products.
When boosting a post, you can choose specific audiences by tapping the audience
icon. These are based on location, age, gender, and interests.
- Boosting your post
Whether you’re a startup, small business, or brand that has an existing online
presence, driving traffic to your Instagram profile is essential for boosting
engagement and growing followers. Consider email marketing with an Instagram
follow button on your website, or even collaborating with other accounts in your
niche to do story takeovers to increase reach and drive new followers.
You can also boost high-performing organic posts with a paid promotion on
Instagram. Using the app, choose a post to promote and select a goal — like More
Profile Visits or Reach People Near an Address.
Just be sure to only boost content that is relevant to your audience and your brand.
Otherwise, you could risk alienating your current followers and damaging your
reputation with a large follower increase that’s filled with spam accounts or fake
engagement. This will hurt your ROI in the long run. Avoid shortcuts, such as buying
followers or using bots, which are against Instagram’s Terms of Service.
- Boosting your story
If you’re a business that relies on Instagram for sales or product updates, you might
want to use stories to reach out to these customers. You can create a highlight with
a link to your website or in-app shop, making it easy for people to connect with your
brand.For more info, do visit this websitetheytlab.
Creating shareworthy content is another great way to organically grow your
followers on Instagram. Memes, in particular, can be highly successful at reaching a
large audience when they tap into current cultural trends.
The best way to boost your story is to focus on the quality of your content rather
than on boosting your follower count. Buying fake followers is unethical and can
damage your brand’s reputation by eroding trust. Plus, it’s difficult to convert a high
followercount of fake followers into real traffic or customers. Fake followers also
have low user engagement metrics, which can send a signal to Instagram that your
content isn’t engaging.
- Boosting your video
Some organic followers are simply following your business to stay informed about
product updates or sales (follower growth tips here). This group tends to follow
competitors for comparison purposes, and focusing on this audience can help you
expand your customer base.
Using relevant hashtags can also boost engagement on your Instagram posts.
However, it’s important to use hashtags sparingly and avoid spamming your
captions with #like4like or other “like for like” tactics. Hashtags can help you
become discoverable to new users, so it’s essential to use a mix of broad and niche
hashtags to grow your reach.
Cross-posting your Instagram content to other channels can also be a great way to
reach more people and boost your Instagram followers. Just be sure to use highquality
content and avoid watermarks that promote TikTok.
- Boosting your profile
There are a few things you can do to boost your profile and get more likes and
followers on Instagram. One is to make sure you have a compelling and engaging
bio that includes your website and any other relevant contact information. Another is
to encourage your current audience to follow you on Instagram by including a call-toaction
in your posts or stories (e.g., “Come check out our new product line”).
You can also promote your Instagram posts and Stories on a paid basis by using the
Ads Tools app in the Instagram app. This app automatically recommends your topperforming
organic posts to promote, and you can choose a goal for the promotion.
Goals include More Reach, which expands the reach of your content to new
audiences; More Profile Visits, which drives traffic to your profile; and More
Messages, which prompts people who know your brand to interact with you.
You can also boost your profile by using the hashtags that are trending on Instagram
at any given time. This will bring you in front of a whole new group of potential
customers.
